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"God cannot alter the past, but historians can."
Samuel Butler
OUR STORY
It takes adventurous spirit and irrepressible ingenuity to do things the Guinness® way. From our humble beginnings in 1759 to the present day, we've gone to extraordinary lengths to bring you exceptional beer. But, while many milestones mark the way on our long and illustrious path, we're not ones to rest on our laurels. As we like to put it: our greatest work is yet to come.
Back to the past
PRESENT - 1985
1975 - 1925
1868 - 1850
1821 - 1799
1769 - 1725
With Guinness® being enjoyed all over the world every day, we're continuing to experiment and innovate in true pioneering style. Our brewing methods might have been passed down since Arthur's time, but they never stop evolving. We've got a lot more beer to brew.
2015
2015
THE JOURNEY CONTINUES
With the successful launch of three new brews — namely Dublin Porter, West Indies Porter and Guinness Golden Ale — behind them, our innovative brewers continue to brew up anything they can dream up, proudly pushing brewing boundaries to bring you beers like no other.
2014
2012
2009
2000
1999
1998
1988
1991
1985
Guinness marks half a century of brewing beer in Malaysia with three beautifully conceived, limited-edition designs for Foreign Extra Stout, inspired by the country's vibrant culture and history.
50 YEARS OF MALAYSIAN MAGIC
AN INVENTIVE BREW
Fusing over two centuries of brewing heritage and innovation, our Nitro IPA is born. Everything you'd want from an IPA blended with everything you'd expect from Guinness, it features a unique blend of carbon dioxide and nitrogen to balance out the profusion of hop flavours.
THE BREWERS PROJECT
Guinness launches the Brewers Project, based at the brand new Pilot Brewery at St. James's Gate. This select group of enterprising brewers is set on a quest to explore new brews, reinterpret historic recipes and experiment with ways to bring exciting new beers to life.
MADE OF MORE
A new campaign heralds the start of another chapter in our considered and courageous advertising legacy, championing a life 'made of more' and celebrating the attitude shared by Guinness brewers and drinkers alike.
AN ANNIVERSARY TO REMEMBER
A new campaign heralds the start of another chapter in our considered and courageous advertising legacy, championing a life 'made of more' and celebrating the attitude shared by Guinness brewers and drinkers alike.
GUINNESS STOREHOUSE®
A former fermentation plant at the St. James's Gate Brewery is transformed into a seven-storey interactive experience bringing the story of world-famous stout to life. The Guinness Storehouse® opens its doors to the public and becomes the official home of Guinness in the historic heart of Dublin.
ROCKET LAUNC
We take our revolutionary widget technology a step further to bring you Guinness Draught… in a bottle.
TICK FOLLOWED TOCK
The launch of our iconic 'Good Things Come to Those Who Wait' campaign.
GUINNESS VERSUS THE INTERNET
The Guinness® Rocket Widget is awarded the Queen's Award for Technological Achievement, beating the Internet to be voted by Britons as the best invention of the previous 40 years.
THE ROCKET WIDGET
The ever-inventive brains at Guinness dream up the first ever widget, which nitrogenates canned Guinness so it retains its smooth and creamy taste.
PURE ADVERTISING GENIUS
1975 – 1925
The launch of the Pure Genius Campaign – including the 'Man with the Guinness' TV commercials – ushers in another wave of creative expression.
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OUR BEERS
Guinness® Draught
Guinness® Hop House 13 Lager
Guinness® Foreign Extra Stout
Guinness® Dublin Porter
Guinness® West Indies Porter
Guinness® Nitro IPA
OUR CRAFT
Michael Ash – inventor of surge and settle
The Art of Brewing Guinness®
A Spirit of Innovation
The magic of the widget
Breda Tanner
Feodora Heavey
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PUSHING BREWING BOUNDARIES